Thursday, March 19, 2009

Your Income: Your Family's Most Important Asset

Several days ago, I posted an article that addressed the importance of an income stream for your family ("The Rules Have Changed..." March 16, 2009), and consequently the importance of insuring that income stream in case the earner is not around.

Well, Time Magazine recently came out with a feature piece "10 Ideas Changing the World Right Now." The first idea is that "Jobs Are The New Assets"
[,28804,1884779_1884782_1884749,00.html?xid=rss-topstories]. The reason Time identifies "jobs as the new assets" is because they provide through their income stream, as they always have, the primary means of economic support for today and also the means to economic advancement and wealth creation for most people.

I mention this so you know my posts are backed by sound facts and ideas, and are not the rants of an insurance crazed professional!

Seriously, for Time magazine to label jobs as the "Number 1" world changer is very significant. When the value of everything else is in question, our jobs continue to provide cash flow to our families. A critical part of 'economic responsibility' is to treat our jobs as the assets they are, and be deliberate about our career paths, acquired knowledge, and the acquistion of additional knowledge. This helps promote future income growth for you and your family. Of course, insuring your income stream to your family in case the worst were to happen is so critical as well. This protects them now and in the future, so the plans they have--stay in the house, send the kids to college, retire at a decent age--can still happen whether you are around or not. This treats your income as the premier asset that it is.

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